GOOGLE
CAMPAIGNS
SEARCH and PPC
Paid searches and social traffic are key to driving traffic to your website. Google Search is indispensable to capturing your audience that is not on social media.
- Account and ad campaign set-up and optimisation
- Keyword generation and analysis
- Negative keyword creation
- A/B Testing with ad copy
- Bid and budget management
- Advanced reporting and adjusting account based on analytics
GOOGLE ADS
These ads are used to drive traffic to a website and we can leverage them to their full potential. We optimise and review online campaigns by tracking landing page time-spend and click-through conversion quality. Depending on the objective, we can track online sales, lead generation, or page views – whatever you need.
- Write engaging ad copy that will foster engagement
- Turnkey analytics tailored to your requirements
- Ad set-up, budgeting, and tracking
DISPLAY BANNERS
Display banners are great way to build brand awareness and through effective remarketing, will follow the audience who clicked off your website. These banners are effective in encouraging customers to revisit your site and convert their browsing to measurable action.
- Display ad set-up
- Eye-catching ad design and evocative copywriting
- Bid and budget management
- Remarketing activation
- Advanced reporting and account adjusting based on analytics
REMARKETING
Remarketing helps reinforce your brand to users who have already shown an interest and visited your website from Google. It is a powerful approach used to influence conversions and stay top of mind. Remarketing is essential for customer retention and follow-through.
We’re specialists in
- Readying your website for remarketing
- Creating remarketing ads that will pique your clients’ interest
- Driving traffic back to your website
GOOGLE ANALYTICS
This diagnostic platform is used to track clients’ website activity and pull insights like session duration, pages per session, or bounce rate. It is a vital tool for businesses to understand website activity through report analysis.
We can trace and deliver
- Unique visitors to website
- Marketing efforts that drive traffic to website
- Most viewed pages
- Lead conversions
- Insights to improve on website performance