Tag: media

27 Oct 2020
grayscale iMac on a desk with stationary and plants

PR and Digital Marketing: A Hybrid Approach

PR is one of the strongest supporting functions to Digital Marketing. The shift from traditional advertising modes – like print media and TV – to digital platforms has changed the landscape to be more collaborative. So if you’re looking at (re)launching your brand, introducing a new product, or repositioning yourself in the market, you should […]

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28 Jul 2020
grayscale piles of coins on top of a chart showing growth

How to develop a Marketing Budget that supports Business Growth

Marketing is essential to reach your target audience, to promote new products and services, and to grow your customer base. This, in time, will ultimately boost your sales. Without Marketing, companies will struggle to grow. A comprehensive marketing budget is key to your success. Here’s what you need to know. READ MORE: Why Businesses Should Leverage […]

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