Tag: small business

25 Sep 2020
white coffee mug on a wooden table

The Fundamentals of Brand Repositioning

Brand repositioning is sometimes an essential step in keeping up with consumer wants, needs, and ever-changing buying patterns. Moreover, many enterprises have had to pivot their offering in the wake of the coronavirus pandemic as a means to stay afloat. These brands will need repositioning in order to keep their messaging consistent with their new […]

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31 Aug 2020
grayscale business people putting their hands together over desk

Why Businesses Should Leverage Social Media for Sustained Growth

Social media is one of the most powerful tools for digital marketers and businesses alike. Through effective use of social media, businesses can easily communicate their brand offering, signify their relevance in the market, drive sales, and obtain a competitive edge over similar enterprises. Effective marketing is critical for sustained growth and the future of […]

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28 Jul 2020
grayscale piles of coins on top of a chart showing growth

How to develop a Marketing Budget that supports Business Growth

Marketing is essential to reach your target audience, to promote new products and services, and to grow your customer base. This, in time, will ultimately boost your sales. Without Marketing, companies will struggle to grow. A comprehensive marketing budget is key to your success. Here’s what you need to know. READ MORE: Why Businesses Should Leverage […]

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